WHO WE ARE

KASH ISN'T JUST CLOTHES-IT'S HOW WE TELL OUR STORY. A BLEND OF DESI ROOTS AND WESTERN STREETWEAR, MADE FOR THE ONES WHO GREW UP IN TWO WORLDS-SWITCHING BETWEEN LANGUAGES, SHOES AT THE DOOR AND SNEAKERS ON THE STREET.WE TAKE INSPIRATION FROM EVERYWHERE. THE OLD-SCHOOL VIBES, THE BOLD COLORS, THE CHAOS, THE CALM. FROM HAND-STITCHED WORK BACK HOME IN PAKISTANTO LATE-NIGHT DESIGNS IN THE U.S., EVERY PIECE IS PERSONAL.IT'S STYLE WITH MEANING-LOUD WHEN IT NEEDS TO BE, QUIET WHEN IT WANTS TO BE FELT.KASH IS FOR THE PEOPLE HOLDING IT DOWN BACK HOME-AND FOR THE ONES OUT HERE TRYING TO STAY CONNECTED WHILE BUILDING SOMETHING NEW. NO ONE'S LEFT OUT. THIS IS FOR ALL OF US.WE'RE NOT HERE TO FOLLOW TRENDS.WERE HERE TO FLIP CULTURE, TELL STORIES, AND WEAR OUR IDENTITY WITH PRIDE.